ATHE Announces Membership Survey and Research Group Results
Thursday, September 18, 2014
ATHE regularly surveys members as part of its ongoing effort to improve the value of an ATHE membership. The annual member survey asks members demographic information and to rate the various services and benefits ATHE provides; the Membership and Marketing Committee and the Governing Council regularly review the data received through this survey instrument.
Three-Year Member Research Group Project
ATHE has also concluded a three-year project with consulting firm, Avenue M Group, to interview ATHE members at the conference regarding their reasons for joining, how they found out about ATHE, what they value most about their membership, and what they see as burgeoning issues facing the academy and theatre studies and performance specifically.
Both reports are available on the ATHE website under Join/Members > About our Members.